Grow your Facebook Page Following Organically
How do I grow my Facebook Page Likes?
With more than two billion users, Facebook offers enormous reach and growth opportunities for your business. But with so much competition, how do you effectively obtain more “likes” for your page? Read on for our tips and tricks.
Optimize your profile!
To optimize your Facebook page, ensure every section is filled out to completion, with high-quality images and strong keywords.
In the “About” section, include:
Milestones, awards, and services launch dates
Your business’s Unique Selling Point (USP)
Add a CTA directing followers to your website to drive traffic
Post Regularly
Consistency is key to snagging more likes. We recommend posting at least 2 to 3 times a week so your followers have fresh content to engage with.
Run Facebook Ads
Facebook ads are a surefire way to get more likes from new audiences and followers. Since likes are part of engagement, run “Engagement” ads (Or “Page-likes” ads), which helps increase the visibility of your brand on Facebook.
If audiences like your ad content, they’ll likely engage with the post and potentially like or follow your Facebook page.
Invite people to like your page
Sometimes it’s as easy as sending out a quick invitation to like your page! This is a simple yet underutilized feature that provides great results. Both LinkedIn and Facebook allow you to send invites for likes to your audiences, so leverage both followings and send out invites to your connections.
Get Tagged by Followers
Run contests or create posts that allow your audience to tag your company in a post. This gets your page in front of new people (and new likes).
Add your Facebook page to the company newsletter
The more places you can share your Facebook page, the better. Your email marketing subscribers can easily visit and follow your social pages without having to search for them!
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